Curry’s strategic relationship with Lasry in the Avenue Sports Fund is the latest addition to a growing business portfolio that includes, the award-winning production company Unanimous Media; the purpose-driven lifestyle brand, UNDERRATED Golf and basketball; his signature Kentucky Straight Bourbon, Gentleman’s Cut; and his nationally acclaimed foundation, EAT. LEARN. PLAY. that has raised over $47 million for Oakland kids and families.

“Northern California is both the hub of tech innovation and home to world-class golf courses, some of the most-famous players in history and incredible golf fans, which makes San Francisco a natural choice for our next TGL team," said McMarley. "Combining the business expertise of Avenue Capital Group with the championship mentality brought by these NBA superstars, this TGL team will generate a lot of energy in the Bay Area and around the world. We’re honored to welcome them to TGL."

Team names, brands, front office staff and assigned players will be unveiled later this year, as will the inaugural schedule and other operational and fan-centric elements of TGL presented by SoFi. Currently, five of six team ownership groups have been announced and their combined sports team ownership experience spans the NFL, NBA, MLB, NHL, Premier League, NASCAR, MLS and NWSL:

TGL presented by SoFi is a new golf league that fuses advanced tech and live action with six teams of SoFi Center is TGL’s purpose-built arena in Palm Beach Gardens, Fla., on the campus of Palm Beach State College. Technology is a foundational element of TGL, offering fans a progressive, shorter format presentation of team golf, featuring some of the PGA TOUR’s biggest superstars. TGL’s six teams will be comprised of 24 committed players, including Woods, McIlroy, Jon Rahm, Patrick Cantlay, Xander Schauffele, Matt Fitzpatrick, Max Homa, Wyndham Clark, Tom Kim, Tyrrell Hatton, Tommy Fleetwood, Cam Young, Keegan Bradley, Collin Morikawa, Rickie Fowler, Justin Thomas, Sahith Theegala, Lucas Glover, Shane Lowry, Justin Rose, Adam Scott, Min Woo Lee,Billy Horschel and Kevin Kisner. With currently seven of the top 10 players in the world, TGL players have 32 major championship victories, 223 PGA TOUR wins, an additional 119 international victories and collectively have ranked as the world No. 1 for 886 weeks.

• TGL Teams: The six TGL teams will each have four players assigned. A TGL match will feature three players competing for each team in a modern match-play format.
• Custom-Built Venue: SoFi Center is a first-of-its-kind experience for golf enabled by a data-rich, virtual course paired with a tech-infused, short-game complex.
• Tech-Enabled Fan Experience: High-energy, greenside fan experience with every shot live within a two-hour televised match. All TGL players will be mic’d up.
• Inaugural Season: 15 regular season matches followed by semifinals and finals matches, on ESPN, ESPN2, and ESPN+ in the U.S.

https://www.pgatour.com/article/news/latest/2023/10/19/tgl-announces-san-francisco-team-ownership-group-led-by-marc-lasrys-avenue-capital-group-and-stephen-curry